Elite Spray
Mandate
Advertising + content creation
Year
2024
Elite Spray is a Montreal-based house coating company. For them, exterior cladding is much more than adding a bit of color; it's about reviving and modernizing your home, it's about making it reflect your identity. With their spray painting technology, they offer their customers quality coatings with a factory finish.
What we did
- Production of a promotional video
- Content shooting (photos, videos)
- Reel and Tiktok editing
- Monthly social calendar planning
- Content writing
Our “Ricochet” approach
In order to be able to create content that is faithful to the work done by Elite Spray, we shadowed them for a full day of work. This allowed us to witness the complete process of a typical house coating. We were able to see all the steps they go through and get more specific explanations about their procedures and products. This complete immersion truly allowed us to figure out what should be highlighted in their content, what represents them and their services, and above all : what sets them apart.
A few figures
- In 1 month, we increased the coverage of their social networks by more than 50% with organic content
- We increased their social media activity by over 350%
- We managed to increase their subscribers' interaction with the account's content by 80%
